What is it? Pulsed electromagnetic field therapy is a technology where you subject your body to electromagnetic bursts in order to improve your general wellbeing.

How much does it cost? I spent six weeks using an EMPpad Omnium1; a mat filled with electromagnetic coils that’s attached to a tablet device. It costs (brace yourself) £2,315.

What does it promise? A technology first used by vets to treat injured racehorses, the electromagnetic charges thrown out by PEMF equipment are thought to stimulate your body’s cells, which can aid recovery from injury, reduce headaches, improve your immune system and blood circulation, provide improved sleep, and boost your general energy. People swear by it. Admittedly, one of those people is Noel Edmonds.

What’s it actually like? Very easy to use. You lie down on the mat, press a button on the tablet and eight minutes later you get up again. It’s so easy that at first you’ll probably think nothing is happening. I used the mat during the first few weeks of fatherhood – a time when I should have been in a zombified stupor – and I surprised myself with how sprightly I felt. This could have been down to the EMPpad. Then again, it might have been all the sugar I was eating. It’s hard to say.

Best and worst bit I genuinely felt much better while using the EMPpad Omnium1, although part of me still thinks this is just because I got to go lie on the floor twice a day for six weeks. That said, the thing is prohibitively expensive, and it does mean ideologically aligning yourself with Noel Edmonds.

Is it worth it? Absolutely, if you’re an idle billionaire.